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Alice Ceramica

Alice Ceramica

Via Sassacci 17, Civita Castellana (VT), Italy

https://www.aliceceramica.com/

marketing@aliceceramica.it

+ 39 0761 598328

Nur Collection by Massimiliano Braconi | WCs and Bidets

NUR collection is the pinnacle of Italian sanitary-ware engineering and design. Art director and designer Massimiliano Braconi crafted an impossible bend, never seen before in porcelain-made washbasins. The collection marks a new beginning of Alice as a pioneer of innovative design mixed with art and engineering advancements, bringing the company among the industry leaders as a key player in the sanitary-ware business.

The edges of the NUR washbasins require the classical “poured-in mold” process to be revisited to accommodate the “sottosquadro” bend of the curve. Our artisans have to intervene and gradually remove the chalk molds by hand to allow a multi-stage drying process. The negative curve of the edge represents the new aggressive and ambitious attitude of Alice Ceramica.

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