The benefits of implementing Scent Marketing can be applied, apart from places to products as well. Both businesses and their audiences have the opportunity to enjoy products that are inextricably linked to the olfactory proposition of each brand. Various products can be designed for each brand, based on the same olfactory idea, giving their audience the opportunity to take with them the flavor of the brand they love. Branded personal care products, scented candles, fabric fresheners, cleaners etc. can upgrade the hotel experience and decorate the hotel rooms either for sale or as travel gifts so that travelers leaving, to get "a scent" from their trip.
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