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100% Hotel Show 2016: A sum-up   |  Nikos S. Morantis

100% Hotel Show 2016: A sum-up

The fourth 100% Hotel Show, the most rapidly developing exhibition for hoteliers and tourism professionals in Greece, was completed on Monday, November 28, 2016.

With a major traffic increase reaching nearly 80% (compared to the previous year), the total visits exceeded 18,000(mainly accommodation owners of all categories), maintaining the premium profile of the institution, since the flow was controlled, without creating crowded situations.

The impressive stand constructions were one of the visitors’ major topics of discussion, who actively participated in the contest of the "Best Stand", through which the company Bagno y Bagno's booth emerged as the most impressive stand of the exhibition. The importance of the exhibition for the fields of architecture and design, was also confirmed by the attendance of renowned architectural and engineering companies.

One of the most important findings of the institution, was the strong investing attitude from the hoteliers of each category, which was made clear at the meetings between the exhibitors and the visitors, exceeding the number of 30,000. The event’s high level was also verified by the presence of high-quality professionals, both from the hoteliers’ sector (who were mostly owners or managers) and the exhibitors’ one, who participated with their senior executives, in order to facilitate contacts and agreements.


The importance of Hotel Design Awards

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Hotel Design Awards, were the first parallel event of the event, with more than 200 special guests attending the ceremony. The organizer of the exhibition, Mr. Dimitris Antonakos, highlighted the active role of the institution in the promotion of Greek Design as a comparative advantage for Greek tourism, contributing to the growth of sales for the Greek hotels, but also to the strengthening of Greece as a destination.
 

The winners of the Hotel Design Awards, are:

Best City Hotel
COCOMAT HOTEL ATHENS - Elastic Architects

Best Vacations Hotel
CASA COOK HOTEL RHODES- Architect: Vana Pernari Creative Director: Lambs & Lions

Best Bed & Bathroom
CASA COOK HOTEL RHODES - Architect: Vana Pernari Creative Director: Lambs & Lions

Best Lobby / Foyer / Reception
DOMES NORUZ - Schema4 architects

Best Spa
DOMES NORUZ - Schema4 architects

Καλύτερο All-Day Restaurant
CASA COOK HOTEL RHODES - Architect: Vana Pernari Creative Director: Lambs & Lions

Best Hotel Lighting
COCOMAT HOTEL KOLONAKI - L+DG thomas gravanis lighting architects

Best Landscape
MELANOPETRA BOUTIQUE HOTEL - Άννα Αποστόλου

Special jury award for the highest overall score
CASA COOK HOTEL RHODES - Architect: Vana Pernari Creative Director: Lambs & Lions

Special award for non implemented project
INFINITY HOTEL - Mold Architects & Golden Land Goutos

Special People’s Choice Award
KENSHŌ BOUTIQUE HOTEL & SUITES - Kenshō Boutique Hotel & Suites

 


The modern VIP Opening Party

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After the awarding of the 100% Hotel Design Awards, the VIP Opening Party followed in the main lounge of the event, which was attended by more than 1000 people, turning the exhibition into a real celebration of tourism. With Noisis as the main sponsor, the lounge of 100% Hotel Show was transformed into an interactive space for private meetings, with delicious Cocktails by Caipi One, and a prestigious buffet by Degustation company, launching a new type of opening events, giving new opportunities for Networking.


The high attendance at the Hotelier Workshops

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The specially designed area of the Workshops, with the support of the company XENEX, emerged as one of the most popular spots of the exhibition, attracting more than 2000 entries for the 8 Workshops organized by the companies Web Hotelier, Google, Trivago, Handsfree Hotelier, Destsetters, archisearch.gr & EcoWeek, Blue Villas and Aqua Vista Hotels. The presentations won very positive feedback from the audience, since they gave the opportunity for professionals to come in contact with the new trends of the hotelier industry, and explore major hotel tools.



The exhibitors’ and visitors’ comments

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Important legacy for the next event are the exhibitors’ and visitors’ comments, which confirm the great success of the event while also increase the organizers’ responsibility to maintain and further develop the high level of the institution. The hoteliers highlighted the importance of such a specialized exhibition that aims to provide solutions to all kinds of needs of a modern hotel, giving them the opportunity to come in contact with Key accounts of exhibiting companies and achieve profitable agreements. The exhibitors, apart from the quantitative increase of the visitors, discovered the enhanced opportunities to meet new leads and interact directly with the decision makers. 

 

The next 100% Hotel Show: 17-20 November, 2017

The team of 100% Hotel Show, thanks all of the event’s contributors, as well as the visitors and exhibitors who participated, and renews the appointment for 100% Hotel Show 2017, which will be held from Friday, November 17, 2017 to Monday, November 20, 2017, promising an even more upgraded exhibition experience

Full Video Report

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Photo Report

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Nikos S. Morantis
Hospitality Strategy Expert
Nikos S. Morantis is in charge of 100% Hotel Show's online and digital presence. In collaboration with the fair’s organizing company, Demand Fairs & Media, he contributes to the strategic development of the institution.
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